(Leesville, SC, June 2021) Nearly three years after the introduction of High Cotton Bourbon, Hollow Creek Distillery is showcasing a new look for their first bourbon.



As owners Craig and Meredith Amick continue to plan the growth of their distillery, they are excited to share the new look of one of their original distributed products. High Cotton launched in January 2019 with the idea of being an everyday bourbon. The original design idea was a collaboration between the Amick’s and a local customer who happened to be a Boykin Spaniel breeder. Boykins have been bred in SC, specifically for hunting since the early 1900’s. An avid outdoorsman, Amick realized the impact of having man’s best friend and loyal partner represented on a brand that would appeal to a sportsman.

The dog became symbolic of the young bourbon brand and fans would share both their love of Boykins and bourbon when they would visit the distillery, often touting photos of their pups. As production demands grew and new products were introduced to the Hollow Creek portfolio, a decision was made to elevate the packaging of existing products as well.

The new slim style bottles are used on the spirits Hollow Creek is producing for distribution. Currently, High Cotton and White Hot Cinnamon Flavored Whiskey are two of their spirts being distributed by Southern Glazers. 

The new identity for High Cotton stays true to the Spaniel and adds a nod to the look of vintage label designs with an antiqued, torn edge paper label detailed with scroll work and stylized lettering. The new labeled bottles are available at the Distillery and will be flowing through wholesale distribution channels in the near future.

The rebrand launch of High Cotton Bourbon will be celebrated on Saturday, January 22nd, from 10 am to 7 pm. Visitors are welcome to stop on by to enjoy “Our Bourbon, Your Way” where guests of legal drinking age can indulge in a free bourbon cocktail served the way they like- neat, over ice, or with a cola, ginger ale or lemon-lime soda mixer. 

Tastings of all spirits and moonshines are offered during regular business hours: Thursday, 1 pm – 7 pm; Friday, 10 am – 7 pm; and Saturday, from 10 am – 7 pm. They are located off SC Hwy 378 at 112 Rocky Ridge Road, Leesville, SC.

At Hollow Creek Distillery, we pour our pride and passion into every bottle we handcraft for your enjoyment. With roots measured in generations, we are guided by Faith, Family, and Hard Work. 

No shortcuts. 

No apologies.

C’mon in for a tasting, a tour, a tale and a bottle or two.

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If you would like more information or photos for Hollow Creek Distillery and/or the Low Water©, please email the Marketing Department at marketing@hollowcreekdistillery.com